Want To Tap Into A Booming Neighborhood? Invest In One Shedding Its Name

... there are numerous examples. Beginning with the now fashionable "SoHo" and influencing much of the downtown: TriBeCa for "TRIangle BElow CAnal Street", NoHo ("North of HOuston Street"), Nolita ("North of Little ITAly") and NoMad ("North of MADison ...

http://www.forbes.com/sites/vanessagrout/2013/12/05/want-to-tap-into-a-booming-neighborhood-invest-in-one-shedding-its-name/