Perfectionists? They freely admit it. That explains the deep dives for knowledge they make on any product category they consider entering.
http://www.wwd.com/beauty-industry-news/people/the-olsens-on-scents-fashion-and-branding-7260289?src=rss/beauty/20131101
http://www.wwd.com/beauty-industry-news/people/the-olsens-on-scents-fashion-and-branding-7260289?src=rss/beauty/20131101
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